Writing underpins branding. The tone of voice you use defines how people perceive your company and your products.
Your business already has a brand voice. It’s my job to make that voice work harder for you, by tapping into your knowledge and delivering persuasive copy that will directly target your audience.
In other words, you provide the opportunity, the enthusiasm and the background. I serve the angle, the hook and the finesse.
Originally an advertising copywriter; imbuing commercial literature with a subtle undercurrent of sales comes as second nature to me. I love nothing more than digging up a sound strategic idea and delivering a winning argument.
Over the past twenty years I’ve written copy for TV, radio and press; magazine features, columns and blogs; websites, brochures and newsletters; press packs, thoughtpieces and speeches.
I also work as a creative consultant for a number of high-profile businesses, writing and implementing bespoke, creative writing courses and training staff in all areas of communication.
Effective communication is always the result of a close collaboration between a passionate client and an engaged writer and I’m confident that together we can make your brand voice resonate.
For complete peace of mind please read my client testimonials.