CV
Freelance Writer/ Journalist/Consultant
Jan 2009 - present
Clients: Country & Town House, FMS (Bon Vivant/Walpole), Four Seasons, Fox PR, PRCo, PSI, Evolve OOH, Thyme, BPD, BSG, Britania Elevation, Cassandra Goad, Really Wild, Pop-Up Music, The Elverston Agency, The London Memory Clinic, Pretty Tailored Cake Company, Hitachi, Mr Fox, British Polo Day, Be Social Global, Britania Elevation
Senior Copywriter
Cheil Communications Worldwide Feb 2006 - June 2009
Accounts: Samsung Cameras, Samsung Mobile, Samsung White Goods (fridges/Smart Oven/Silver Nano), Z3 and Z5 Mp3 players, Blue-ray, LCD TV, Chelsea sponsorship
Senior Copywriter
Grey London Oct 2000 - Jan 2006
Accounts: P&G, GSK, Mars, (Bold, Flash, Ribena, Mars, Horlicks, Ambi-Pur, Remington, SlimFast, Aquafresh, Macleans, Dove, Pantene)
Previous agency experience: BBH, RPM3, Spirit
Key Experience:
Writing brand strategies and advertising campaigns for TV, radio, press, poster, ambient, direct mail, POS, trucksides and virals
Writing invitations, brochures, auction guides, charity packs, press packs and press releases
Writing websites, blogs, speeches and nominations
Working with and presenting to global, international and UK clients
Pitching for new business (including several multi-million pound wins)
Casting and directing radio
Working closely with photographers, illustrators, designers and post-production houses
Acting as Cultural Ambassador for Grey London
Training and coaching in all areas of communication for medium to large businesses
Co-writing Great British Brands 2016
Copy-editing press features and interviews
Writing feature copy for various publications
Writing several regular columns
Writing for charities (NB. All charity work qualifies for a 50% discount)
Education:
Graphic Design and Advertising, 2:1 (BA HONS) - Buckinghamshire and Chilterns University
Art foundation (with distinction) – Winchester School of Art
4 A – levels; Art, English Literature, French, General Studies
10 GCSE’S
Personal Interests:
Choi Kwang-Do (black belt and head instructor)
British Military Fitness
Tennis
Cooking
Writing fantasy fiction
Writing poetry
Languages:
English
French (conversational)
Korean (pigeon)